You know how they talk about the ‘good old days’….well, in selling, they are dead too!
The old way of doing business is almost over.
Consumers – our customers and clients, are more informed than they have ever been – the want MORE than features and benefits; they want to CONNECT with YOU and your product or service.
There is a whole series of videos to be done on this; but I just started with a simple step.
I refer to it as the ‘old’ Question and Answer model…
Check it out!